In a series of strategic business trips aimed at bolstering international relations, the delegation from PetroVietnam Ca Mau Fertilizer Joint Stock Company (PVCFC, Hose: DCM), led by Deputy General Director Nguyen Thi Hien, engaged in discussions with Sino-Agri Potash Company in Laos. This meeting was a direct continuation of PVCFC’s active global outreach, following the recent participation in the prestigious 2024 Singapore Annual International Fertilizer Conference.
The delegation from PVCFC engaged in discussions with Sino-Agri Potash Company in Laos
The delegation undertook a comprehensive market survey, with the primary objective of assessing the supply capacity/trading demand of partners in Laos. Concurrently, the business trip served as a platform to enhance the visibility of the Ca Mau Fertilizer brand and to foster the expansion of its network within the ASEAN market.
Sino-Agri Potash Company, a subsidiary of Asia-Potash International Investment Company (AP), leading global potash fertilizer supplier, has been operating in the potash fertilizer sector in Laos for over 11 years. Since 2021, the company has increased its production capacity for the project cluster in Thakhek - Khammoune province - Laos to an impressive 3 million tons of MOP (muriate of potash) per annum, with 30% comprising granular potassium. Looking ahead, Sino-Agri Potash Company has set ambitious targets, aiming to boost production to 5 million tons annually by 2025 and doubling that figure to 10 million tons by 2030. The AP project cluster, boasting mine reserves estimated at around 1 billion tons, encompasses a comprehensive investment in 10 integral projects. These include a mining operation, a MOP granulation and processing plant, facilities for auxiliary substances, a commercial center, and residential housing, cumulatively valued at approximately USD 2 billion.
The PVCFC delegation visited the production line of Sino-Agri Potash Company.
Ca Mau Fertilizer has adopted a multifaceted strategy that emphasizes product diversification and the expansion of distribution channels; prioritizing exports and international trading; focus on digital marketing communications. These strategies have been instrumental in increasing the Company’s market share across domestic regions, facilitated market penetration and garnered the trust of consumers of neighboring countries.
Ca Mau Fertilizer has developed a robust portfolio of production facilities, including Ca Mau Fertilizer Plant and Ca Mau NPK Plant, and recent acquisition of the Korean-Vietnamese NPK Factory. In addition to these assets, Ca Mau Fertilizer offers a comprehensive suite of nutritional solutions for plants. This ranges from individual fertilizer products like Ca Mau bio Urea, Ca Mau DAP, and Ca Mau Potassium, to the premium Ca Mau NPK fertilizer product line, which utilizes advanced poly-phosphate technology and is produced in accordance with stringent European standards.
As Vietnam’s premier brand, Ca Mau Fertilizer has earned nationwide recognition for its high-quality suite of products and a series of impactful community engagement activities. Anchored by a transparent business philosophy and a commitment to core values, Ca Mau Fertilizer boasts an extensive product distribution network that spans the entire country. Moreover, the Company has secured the largest market share beyond national borders and is now strategically focused on developing a sustainable distribution framework within the ASEAN region.
Deputy General Director Nguyen Thi Hien worked with the Ameropa trader team
In addition to securing a 60% market share in the Southwest region, Ca Mau Fertilizer holds an equally impressive 60% of the country’s fertilizer market share. The Company is also progressively expanding its reach to 20 countries and territories, significantly elevating the stature of Vietnamese agriculture on the global stage. Following strategic market consolidations in the Southwest region and Cambodia, and a productive official trip to Laos, the Company is poised to partner with Thailand’s largest fertilizer importer, further solidifying its international market expansion.
Through diligent market exploration and expansion, collaboration with partners, customers, PVCFC’s Board of Directors and employees are confident that their resolute mindset and strong corporate character will open numerous opportunities for the Company to uphold its commitment to providing exceptional services to both domestic and global agricultural sectors.
PVCFC